Chrysalis will use Digital Marketing to drive awareness of, and interest in, your brand, products or services.
Digital marketing cannot be in isolation to the experience, it is a critical part of any customer journey. The key to marketing effectiveness is the close integration of marketing with the ‘owned’ experience (for example, your brand’s mobile site). The whole is greater than the sum of its parts.
We will use any combination of search marketing (PPC, SEO), social media (earned and paid), digital campaigns and paid media to drive traffic to your digital channels. We can then personalise the experience based on the customer’s previous interactions, for example, their search terms on Google may result in a home page that displays the products they are most interested in.
We have expertise in:
- SEO ( Search Engine optimization )
- PPC (Price per click)
- Social Advertising
- Conversion Optimization